AI dialers and predictive dialers: what to evaluate
Separate dialing, conversation and campaign controls when comparing an AI dialer with a system that connects calls to human representatives.
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Dialing and conversation are separate functions. A predictive dialer generally places calls with the aim of connecting answered calls to available people. A conversational AI dialer adds an automated speaker. Products can combine these functions, so ask what actually happens when a person answers.
Separate the three responsibilities
A campaign system selects eligible contacts and schedules attempts. Telephony connects the call. The assistant conducts the conversation and may invoke permitted actions. A feature in one layer does not prove the others work: voicemail classification can be wrong, a queued call can become ineligible, and an assistant can claim a booking that never completed.
Match the system to the job
If every conversation requires specialist judgment, evaluate the human team's workflow and availability first. If a narrow administrative exchange is appropriate, write the expected questions and an observable outcome. Do not assume automation reduces staffing needs without accounting for review, integration maintenance and exceptions.
After-hours technical availability is not permission to call after hours. Contact restrictions, consent and recipient location require an approved policy; see do-not-call controls.
Use an acceptance worksheet
| Test | Required observation |
|---|---|
| Human answer | Correct opening and useful two-way audio |
| Voicemail or uncertain answer | Supported behavior without disclosing inappropriate details |
| Opt-out | Durable suppression and no later queued attempt |
| Booking request | Caller-confirmed details and a successful connected action |
| Human destination unavailable | Supported recovery that accounts for the caller |
| Hangup | Closed resources and usage settlement |
These are evaluation criteria, not guaranteed features of every dialer or Burki configuration.
Compare the complete cost
Include telephone legs, model usage, platform charges, number rental and staff handling. A realtime speech model and a cascade may use different billing units. A price per dial tells little about cost per useful result.
For Burki, practice instructions in the browser and check carrier-specific readiness before a controlled telephone test. Optional campaign tools should be assessed separately from a one-off outbound call. Start with outbound workflow planning, then decide whether campaign orchestration is actually required.
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